Leisure franchises are just a diverse as you might expect, covering a wide range of pastimes and hobbies. Some leisure franchises concentrate on the burgeoning health and fitness market, while others concentrate on more specific leisure activities such as boating, film or travel.  While it’s not necessary to have experience in the particular industry in which a leisure franchise operates, most operators of leisure franchises have a particular passion or at least an interest in the area in question. The market for leisure franchises has grown enormously over the past few years for several reasons, but mainly because being active has become equated with being healthy.   As a “White Collar Franchise” for the WSI, consultants have the choice to tap into their blueprint for success and to help smaller or medium-sized businesses.

                                                - Elizabeth Miranda